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THE EXTRAORDINARY JOURNEY FROM SEED TO CUP

A simple cup of coffee: Millions of people greet the morning, take a break, or end a meal with this dark brew. In these brief moments, coffee's rich flavor and deep aroma are simple pleasures unquestioningly accepted, although few of us ever consider the origins of this evermore popular beverage.

"I know something about traveling the world to seek out interesting stories about people and culture.  Since National Geographic won't send all of us on assignment in search of coffee, this is the next best thing."
 
                           Boyd Matson, host, National Geographic Explorer

"This exhibition is fascinating because it puts us in touch with the origins of the beans...by documenting the stories of coffee farmers as well as the coffee production process, these photographs shed light on the complexity of our global food systems."

          
Alvaro Ramos, Director of Exhibitions, Notebeart Nature Museum

Next Exhibitions:

Los Angeles - Craft and Folk Art Museum
September 25, 2010- January 9, 2011- sponsored by Gavina Gourmet Coffee

Miami- Freedom Tower Gallery - Miami Dade Community College
February 3, 2011 - April 9, 2011-sponsored by Gavina Gourmet Coffee

The Birth of Coffee is a multiplatform, media project consisting of a book, an international photographic exhibition tour and a complementary web site. The goal of the project is to extend the individual's personal coffee experiences, providing them with an understanding of the many people, places and processes involved in bringing coffee to the table.